Tuesday, December 4, 2012

Web Analytics Jobs


For this blog, my task was to search for web analytics jobs and select one that I found interesting. My analysis will be given as response to the following questions:

Question 1: Post one you find interesting.
The position I selected was for an “Online Channels Web Analytics Specialist Job,” at Sprint. Here is the link: http://www.sprint.jobs/job/Overland-Park-Online-Channels-Web-Analytics-Specialist-Job-KS-66062/2277105/.

Question 2: Why did you choose this job?
I chose this job mainly because Sprint is one of “Big Three” in mobile communications. In the rapid changing world of technology, you have to stay ahead of the competition. I felt that a company, such as Sprint would benefit and appreciate what web analytics could do for them.

Question 3: What Skills are required?
Some of the required skills include: strong ability to interpret data and apply it; excellent verbal and electronic skills; and strong interpersonal skills. Other skills include: attention to detail; ability to analyze website behavior; self-starter; effectively communicate technical data to non-technical people; and the ability to work under pressure in a changing environment.

Question 4: What would you do to make yourself more attractive? Share 3 specific activities.
First, I would elaborate on 17 years of working in technical fields, including computers, robots, and fire trucks to name a few. I would also expand on the extensive training I received in collecting and analyzing data while pursuing a Industrial/Organizational Psychology degree from Lawrence Technological University.

Aside from my personal qualifications, I would provide an example of my talents at work (obviously it would require some prep work prior to the interview). I would conduct a content analysis for Sprint and compare the results to data for their two top competitors AT&T, and Verizon. I would then present my findings and point areas where Sprint is getting beat.

To follow up my content analysis, I would present a dashboard reflecting a concise plan for improving one of the key objectives identified. I feel that anybody can say they have the abilities or skills, but being able to demonstrate them leaves a bigger impression.


2 comments:

  1. Your organizational psychology degree would be an interesting addition to your technical experience. Would make for a very interesting web analyst :)

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  2. Interesting job but like most it has many years of experience required. Not really something someone like me will have under their belt. Do you have any ideas on how to work around those requirements or is this a position better aimed at for later down the road?

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